"Behind the scenes" article. You share a perspective I never considered when aiming for 10K for myself. I should probably aim to go live in the mountains.😊😊
It’s mainly just trying to minimize ambiguity for readers, so I looked back at the post that did not seem clear versus the ones that were and the ones that had a clear idea and how to solve the problem really well. And those were only about 5 to 10% of my posts
I’ve read a lot of stuff about creating a big idea/ problem for readers as the title. And a powerful promise as the subtitle. Aka how I plan to solve the problem
It's a great thing to understand (big ideas). I also find it very helpful for writing. When I have a clear idea of what I am writing and what I am trying to communicate it provides a more seemless writing process. Todd Brown is someone great to lean from on big ideas, he has a lot of stuff on YouTube.
Love this piece, Landon! Thank you for the reality check on revenue targets and the myth we are told on social media. I'm curious -- is your business now primarily coaching or something else as well?
Thank you! My business is a combination. It is primarily service-based (paid ads and marketing strategy). I also have a partnership - I run the marketing and we're growing a coaching offer. I do also do a little business coaching and mentorship. I am in the process of building our digital products.
A fresh perspective that's grounded in reality and not the "raking in millions while I sleep" marketing promo that far too many are sharing on social media these days!!
Rather than myth, it feels more like a...incomplete story? Because people achieve 10k months all the time. Until they realize how much money it takes to maintain this number.
It truly is about what you take home. What you keep.
Without sacrificing your most important values: time, sanity, and relationships.
Surely people think about these values when they build their businesses? Do they forget them?
I think a lot of people are misled and get caught up in trying to keep up with the jones from the programs or masterminds they're in. I did. I was investing SO much into "growing" that I wasn't making anything -- Or growing lol.
Well done dude. I have made well over that amount a month grinding, but I just took that for granted. In the mean time I was writing books, creating podcasts, starting inventive businesses, launching AI-based Modeling agency, and starting online courses. But I still felt like I hadn't "made it."
It was in a zoom conversation with Russell Nohelty (through Write • Build • Scale) that I was sharing all this, to tell him, "but how do I have YOUR success?" that he said, "Dang dude, maybe I should learn from you!" I was fixated on the almighty dollar, and failed to see of all things I had accomplished without the glamorous paycheck attached to it. His comment shifted they way I viewed my accomplishments, and the "success" it had brought. My new statement is, "I have had great success through the GRIND, now I want to be known for my MIND."
Hats off to you for reducing the monthly expenses down to that level. I still need to grind heavily to pay the monthly expenses. Still, insightful writers like you are shifting my focus and the direction of my life. So thanks brother, you are making impact in countless lives.
Thank you David. I still get caught up in it all, and even through conversations with you I can sense envy rearing it's ugly head. It's a very very interesting world we live in. There's so much black and white thinking and I think it's because living in the middle super freaking hard. These are things I still actively contemplate daily and even though I've brought expenses down, and increased profits, that doesn't mean the thoughts don't occasionally come up going damn I wish I was making $50k.
And I thought it was me. Thanks for really breaking out the numbers.
Def not just you!
Thanks man. 👌
You bet.
"Behind the scenes" article. You share a perspective I never considered when aiming for 10K for myself. I should probably aim to go live in the mountains.😊😊
As long as it's warm that sounds great!
This reminds me of the story about the CEO and the fisherman for some reason. I hope you know it so I don't have to try and type it all out!
Is it the one where he effectively tells the fisherman he should work more so that the fisher can ultimately live the life he’s already living?
Yes thankfully you know it!
What a great headline 😅
I think once there’s enough volume I’m finding only about 5 to 10 percent of my headlines do well 😂
What are you using as a benchmark?
Doing well relative to my following, of course
It’s mainly just trying to minimize ambiguity for readers, so I looked back at the post that did not seem clear versus the ones that were and the ones that had a clear idea and how to solve the problem really well. And those were only about 5 to 10% of my posts
I’ve read a lot of stuff about creating a big idea/ problem for readers as the title. And a powerful promise as the subtitle. Aka how I plan to solve the problem
It's a great thing to understand (big ideas). I also find it very helpful for writing. When I have a clear idea of what I am writing and what I am trying to communicate it provides a more seemless writing process. Todd Brown is someone great to lean from on big ideas, he has a lot of stuff on YouTube.
Thanks will do
Thanks Ryan, was playing a little with this one. However, it didn’t have as high of open rates of my other ones ;-)
Love this piece, Landon! Thank you for the reality check on revenue targets and the myth we are told on social media. I'm curious -- is your business now primarily coaching or something else as well?
Thank you! My business is a combination. It is primarily service-based (paid ads and marketing strategy). I also have a partnership - I run the marketing and we're growing a coaching offer. I do also do a little business coaching and mentorship. I am in the process of building our digital products.
Love the mix of different services and products and how you are building out piece by piece and delivering value every step of the way!
Thanks Kathy!
Favorite read of this week! Love the writing.
Thank you. This one really flowed and I loved writing it. Interestingly it only took 30 minutes compared to my last one that was 4 hours 😂
A fresh perspective that's grounded in reality and not the "raking in millions while I sleep" marketing promo that far too many are sharing on social media these days!!
There's enough of that around. I try and bring as much honesty as I can because I drank that koolaid for far too long.
Isn't this a refreshing take! Well done, Landon. I really needed it.
Thank you, that means a lot.
Loved this.
Rather than myth, it feels more like a...incomplete story? Because people achieve 10k months all the time. Until they realize how much money it takes to maintain this number.
It truly is about what you take home. What you keep.
Without sacrificing your most important values: time, sanity, and relationships.
Surely people think about these values when they build their businesses? Do they forget them?
I think a lot of people are misled and get caught up in trying to keep up with the jones from the programs or masterminds they're in. I did. I was investing SO much into "growing" that I wasn't making anything -- Or growing lol.
Well done dude. I have made well over that amount a month grinding, but I just took that for granted. In the mean time I was writing books, creating podcasts, starting inventive businesses, launching AI-based Modeling agency, and starting online courses. But I still felt like I hadn't "made it."
It was in a zoom conversation with Russell Nohelty (through Write • Build • Scale) that I was sharing all this, to tell him, "but how do I have YOUR success?" that he said, "Dang dude, maybe I should learn from you!" I was fixated on the almighty dollar, and failed to see of all things I had accomplished without the glamorous paycheck attached to it. His comment shifted they way I viewed my accomplishments, and the "success" it had brought. My new statement is, "I have had great success through the GRIND, now I want to be known for my MIND."
Hats off to you for reducing the monthly expenses down to that level. I still need to grind heavily to pay the monthly expenses. Still, insightful writers like you are shifting my focus and the direction of my life. So thanks brother, you are making impact in countless lives.
Thank you David. I still get caught up in it all, and even through conversations with you I can sense envy rearing it's ugly head. It's a very very interesting world we live in. There's so much black and white thinking and I think it's because living in the middle super freaking hard. These are things I still actively contemplate daily and even though I've brought expenses down, and increased profits, that doesn't mean the thoughts don't occasionally come up going damn I wish I was making $50k.
Landon- thank you so much for your honesty and laying the plan you followed out there for us to see. I love humans that show their humanity 😆