Depends on how often you're posting. Let's assume daily. You could do 4-2-1. Preference growth/attention content during growth phases. However, if you're in a launch, I would begin to shift towards preferencing authority and monetization/cta posts. What I would mention though is that it can be helpful to spend time growing prior to launches. As always, use it as a starting point - test - experiment and slowly find what works best with your message and audience.
Thanks Landon! I resonate with that. I'm currently in a launch period and aiming for more of 2 + 1 . I love that you said it's always a test! It's so true and when I approach marketing in that way, it's pretty fun!
Thanks Landon! I definitely notice more JOY in this launch when I remind myself I get to connect to people and deliver them value! Just keep focusing on that!
I'd love to ask what's a good weekly ratio of 3-2-1, or per product launch? Thanks Landon!
Depends on how often you're posting. Let's assume daily. You could do 4-2-1. Preference growth/attention content during growth phases. However, if you're in a launch, I would begin to shift towards preferencing authority and monetization/cta posts. What I would mention though is that it can be helpful to spend time growing prior to launches. As always, use it as a starting point - test - experiment and slowly find what works best with your message and audience.
Thanks Landon! I resonate with that. I'm currently in a launch period and aiming for more of 2 + 1 . I love that you said it's always a test! It's so true and when I approach marketing in that way, it's pretty fun!
Amazing! Launches are always excited (and often a little stressful lol) but I wish you ALL the best!
Thanks Landon! I definitely notice more JOY in this launch when I remind myself I get to connect to people and deliver them value! Just keep focusing on that!
Love hearing that.
I would be interested in learning more about this:
How to turn their top-performing content into assets that sell their products and programs on autopilot.
Thank you Landon
I now have the training up for free download here: https://ck.landonp.com/ctc
Thank you so much.
This is super insightful, thank you!
No problem! Happy it was able to help.